Germany can postpone parts of the electric transition.

It cannot postpone the industrial reality: China produced nearly three quarters of the world’s electric cars in 2025.

That is why I wrote this short manifesto.

I ran Volvo Cars in China and later led Aiways’ expansion outside China, where I also learned the harder lesson that a good product alone does not create a durable European business.

The book includes some of the moments that changed my thinking: Rover engineers matching doors to individual bodies, and a Chinese supplier offering an HVAC system that had already reduced cost by about forty per cent.

My argument is simple. The car gave millions of people individual mobility. Europe should preserve that freedom without treating the present car, its drivetrain or its ownership model as permanent.

The attached PDF is 35 pages and free to download.

Where, specifically, is Europe mistaking protection for strategy?